Get Verified on Instagram in the UK: A Step-by-Step Guide
In this comprehensive guide, we'll walk you through how to get verified on Instagram in the UK, what it means, why it matters, and what steps you need to take to increase your chances of success.
In the ever-evolving world of social media, having that coveted blue checkmark next to your Instagram handle can significantly boost your credibility and influence. If you’re looking to get verified on Instagram in the UK, you’re not alone. Thousands of users — from influencers and celebrities to entrepreneurs and public figures — are seeking verification to stand out in a crowded digital landscape.
In this comprehensive guide, we’ll walk you through how to get verified on Instagram in the UK, what it means, why it matters, and what steps you need to take to increase your chances of success. Let’s dive in!
EXPLORE THE CONTENTS
What Does It Mean to Be Verified on Instagram?
Instagram verification is the process of earning a blue checkmark badge on your profile. This badge signifies that your account is the authentic presence of a notable public figure, celebrity, global brand, or entity.
Being verified doesn’t just look good — it comes with several benefits:
-
Enhanced credibility and authority
-
Increased visibility in search results
-
Protection against impersonators
-
-
Access to features that may not be available to regular accounts (like link sharing in Stories)
In the UK, Instagram verification follows the same global guidelines, but there are some regional nuances and media coverage expectations worth understanding, which we’ll cover later.
Why You Should Aim to Get Verified on Instagram in the UK
Getting verified in the UK can be particularly advantageous. The UK has a vibrant community of creators, journalists, artists, and entrepreneurs who use Instagram as a key tool for personal branding and audience engagement.
Here’s why you should consider applying:
-
Media visibility in the UK increases your recognition as a public figure.
-
Brand deals and sponsorships often prioritize verified accounts due to perceived authority.
-
The trust factor for your followers grows exponentially once your account displays the blue badge.
In short, being verified sets you apart in one of the most competitive digital ecosystems.
Who Can Apply for Instagram Verification in the UK?
Instagram has set clear eligibility criteria. You don’t need millions of followers to get verified, but you do need to demonstrate that your account is
-
Authentic: It must represent a real person, registered business, or entity.
-
Unique: Only one account per person or business can be verified (with a few exceptions like language-specific accounts).
-
Complete: The account must be public and have a bio, profile photo, and at least one post.
-
Notable: This is the trickiest part — your account must represent someone or something that is well-known and highly searched for.
In the UK, this often includes local celebrities, journalists, music artists, athletes, business owners with public recognition, and creators who are frequently mentioned in UK media or have a substantial online presence.
Step-by-Step Guide to Get Verified on Instagram in the UK
Ready to start the verification process? Here’s a detailed, step-by-step breakdown tailored for UK users.
1. Optimize Your Instagram Profile
Before applying, ensure your profile is fully optimized:
-
Use your real name or brand name.
-
Upload a clear profile picture (a logo for businesses or a professional headshot for individuals).
-
Write a concise, informative bio with relevant keywords.
-
Make your account public.
-
Post consistently with quality content that reflects your brand or identity.
A strong profile sets the foundation for verification approval.
2. Gather Media Coverage and Mentions
Since one of the key criteria is notability, it’s essential to demonstrate that you or your brand are publicly known. Instagram specifically looks for press and media mentions.
Focus on these types of coverage:
-
Articles from reputable UK news outlets (BBC, The Guardian, The Independent, etc.)
-
Features in industry-specific media (e.g., tech magazines, fashion blogs)
-
Appearances in TV shows, podcasts, or radio interviews
-
Mentions in Google News results
Avoid using press releases or paid promotional content, as Instagram generally disregards these.
3. Build Your Digital Footprint
If you’re not already well-known, start building a digital presence:
-
Launch a personal website that ranks on search engines.
-
Get featured on third-party blogs and media.
-
Grow a following on other social platforms like Twitter, YouTube, or LinkedIn.
-
Engage with UK-specific communities and hashtags to build local influence.
Consistency across platforms helps verify your authenticity and strengthens your online identity.
4. Submit a Verification Request on Instagram
Once you’re confident your profile is ready, follow these steps:
-
Open your Instagram app.
-
Go to your profile and tap the menu (three lines) in the top-right corner.
-
Tap Settings > Account > Request Verification.
-
Fill out the form.
-
Your full name
-
Your known-as name or brand
-
Category (e.g., Media, Sports, Music, Influencer)
-
Upload a government-issued photo ID (passport, driving license) or business documents if you’re applying as a company.
-
Add links to articles or social media accounts that prove your notability.
-
Then tap Submit—and wait. The review process can take anywhere from a few days to several weeks.
Also Read: How to Go Viral on Instagram in 2023: Top 5 Best Ways
What Happens After You Apply?
Instagram will notify you of the decision in your Activity tab. If approved, you’ll see the blue badge appear next to your username.
If you’re denied, don’t panic. You can reapply after 30 days. In the meantime, continue building your online presence and strengthening your profile.
Tips to Improve Your Chances of Getting Verified
Getting verified on Instagram in the UK isn’t guaranteed, but these tips can increase your chances:
-
Avoid buying fake followers. Authentic engagement is key.
-
Don’t use third-party services promising verification — these are often scams.
-
Focus on organic media coverage in UK outlets.
-
Maintain a consistent brand image across all platforms.
-
Respond to comments and engage with your audience to show activity.
-
If you’re a business, ensure your Companies House registration is visible and linked to your digital footprint.
Common Reasons Instagram Denies Verification Requests
Understanding why applications fail can help you avoid the same fate.
Here are the most common reasons:
-
Lack of notable media coverage
-
Fake or misleading information in your profile
-
Incomplete account setup
-
Use of third-party apps or automation
-
Low engagement or credibility
Instagram is strict, especially about misrepresentation. Stick to legitimate methods and be patient.
How Much Does Instagram Verification Cost in the UK?
Instagram does not charge any fee for verification. It’s free to apply.
However, in 2023, Meta introduced Meta Verified, a paid subscription for enhanced account security and support. While this includes a verification badge, it is different from traditional verification based on notability.
Meta Verified is available in the UK and may be worth considering if you’re a creator looking to boost your professional image.
How to Maintain Your Verified Status
Once you’ve been verified, keep in mind that it’s not permanent. Instagram can revoke the badge if you violate the terms of service.
To keep your verified status:
-
Continue posting high-quality, original content
-
Avoid changing your username frequently
-
Don’t promote misleading or harmful content
-
Follow Instagram’s community guidelines and policies
Being verified is a privilege — maintain professionalism to retain it.
Final Thoughts: Is It Worth Getting Verified on Instagram in the UK?
Absolutely. Whether you’re a budding entrepreneur, a music artist trying to reach fans, or a journalist wanting to solidify credibility, getting verified on Instagram in the UK can be a game-changer.
While the process takes time, effort, and often public recognition, the rewards are clear: more followers, better brand deals, and increased authority in your niche.
With the right strategy and persistence, that little blue badge is within reach.
Frequently Asked Questions (FAQs)
Q: Can a regular person get verified on Instagram in the UK?
A: Yes, if you can prove public interest and media coverage, even without being a celebrity.
Q: How many followers do I need to get verified?
A: There’s no official number. Instagram prioritizes notability and press over follower count.
Q: Can I pay someone to get me verified?
A: No—beware of scams. The only legitimate way is through the official Instagram request process.
Q: Is Meta Verified the same as regular verification?
A: No. Meta Verified is a paid subscription that includes a badge, while regular verification is based on notability and is free.
Final Words
Getting verified on Instagram in the UK isn’t just about status — it’s about positioning yourself as a trusted and influential voice in your industry or community. By following the steps in this guide and staying committed to your growth, you’ll be well on your way to earning that well-deserved blue checkmark.
Would you like a downloadable checklist or infographic summarizing the steps?
